Known as the king of carotenoids, astaxanthin boasts a reputation that surpasses even the mighty vitamin C. Due to its particular molecular structure, astaxanthin serves as an extremely powerful antioxidant. So, let's dwell into the science and understand more the properties of this remarkable active ingredient and why we chose it as one of the main active ingredients central to both of our serums: the Albanian Immortelle Serum and Afghan Rose Serum.

Astaxanthin: A Potent Antioxidant for Your Skin

Derived from algae, astaxanthin is a powerful antioxidant that brings a multitude of benefits to your skincare routine. In fact, it outshines vitamin C when it comes to potency! One of the most impressive feats of astaxanthin is its ability to combat skin aging by neutralizing singlet oxygen. This tiny molecule is a major culprit behind the formation of wrinkles, fine lines, and other signs of aging. Astaxanthin's unique structure allows it to be 10 times more powerful than beta-carotene at neutralizing singlet oxygen. This means that by incorporating astaxanthin into your skincare routine with our Afghan Rose and Albanian Immortelle serums, you're giving your skin a fighting chance against the forces that contribute to aging and dullness.

The science: How does this potent antioxidant work exactly?

Astaxanthin has a very effective quenching effect against singlet oxygen, a powerful scavenging ability for lipid and free radicals and effectively breaks peroxide chain reactions. What that means in other words is that astaxanthin has the ability to halt or interrupt the damaging chain reactions caused by peroxides. Peroxides are compounds that can contribute to oxidative stress and cell damage in the skin. When these compounds initiate a chain reaction, they can lead to the production of more reactive oxygen species, which can cause further harm to skin cells and tissues. When an ingredient, such as astaxanthin, effectively breaks peroxide chain reactions, it means that the ingredient intervenes in these destructive cascades. By doing so, it helps prevent the chain reaction from continuing, reducing the potential damage to skin cells and helping to maintain the skin's health and appearance. This ability is crucial for combating oxidative stress and contributing to overall skin protection and cell turnover.

Triple Benefits: Photoprotective, Moisturizing, and Anti-Inflammatory Properties

Astaxanthin offers photo protective, moisturizing, and anti-inflammatory properties. It's like a shield that safeguards your skin against the harsh effects of the environment. When applied topically with our Afghan Rose and Albanian Immortelle Serums, astaxanthin forms a protective barrier that shields your skin from harmful UV rays and environmental pollutants. This helps prevent sun damage, which is a leading cause of premature aging.

Elevate Your Skincare Routine with Astaxanthin

Are you ready to harness the power of astaxanthin in your skincare routine? This king of carotenoids brings a plethora of benefits to your skincare routine, from its superior antioxidant superiority to its photoprotective and anti-inflammatory abilities. By incorporating astaxanthin-infused products into your regimen such as our Afghan Rose and Albanian Immortelle Serums, you're taking a proactive step toward achieving optimum nutrition for your skin.

So, why wait? Unleash the power of astaxanthin and achieve a healthier skin with our Albanian Immortelle and Afghan Rose Serums available at Neiman Marcus.